If you’re a D2C brand with an Instagram business profile, we are sure you have tons of posts with ‘Link in bio’ in the caption. And that link would lead to a landing page with amazing products that you would…
Inventory is undoubtedly the prime asset of a business. Most of the profit for a company comes from selling its inventory. Managing it needs to be efficient, accurate, and proactive. If you have too much unnecessary inventory, it can tie…
Are you a growing D2C or eCommerce brand looking to manage your supply chain? Or do you simply want to be prepared for disruptions in the market? Safety stock is a critical part of managing your supply chain and is…
If you aren’t already aware: Instagram is a big deal. Instagram’s median engagement rate is 1.22%. That’s 13.5x higher than Facebook posts and 27x higher than a Tweet. It allows brands to connect with their customers, like never before and is…
Note: This is part two of our blog series on Instagram Ads. If you haven’t already read our blog post on “Building A Winning Instagram Ads Strategy”, you can find it here. It takes you through the different types of…
If you’re a business running a page on Instagram looking for ways to ‘boost’ your sales or engagement on the platform, Instagram Ads are the way to go. Why? According to Hootsuite’s Digital 2021 October Global Statshot report 27% of…
Instagram has become one of the most sought-after marketing tools in the recent past. Specifically, its ‘Instagram Stories’ feature has been the talk of the town, with over 500 million daily active Stories users! Massive, right? If you’ve not yet…
Amazon sells more than 1 million products daily, and if you do the simple maths, it’s more than ten products per second. Fascinating, isn’t it? But what is more interesting is the accuracy with which Amazon displays the search results,…
Cart abandonment is a pressing issue for most e-commerce businesses. According to statistics, 69% of online shoppers leave without completing an order. However, if the shopping cart abandonment email campaigns are opened, 21% of them are clicked on and 50%…
Running a successful E-commerce business requires you to have a firm hold on your metrics, especially when you are selling on Amazon. Keeping their customer-centric approach, Amazon uses specific performance metrics to evaluate the best sellers for their buy box…
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