As more than 85% of customers check at least 10 reviews before making a buying decision – Amazon product reviews are the new digital word of mouth for your business. Good reviews are public proof that people like your product.…
Selling on Amazon may seem very tempting for the simple reason that you don’t have to spend money to drive traffic to your website. Instead, you get an opportunity to attract millions of customers already visiting with high intent of…
First impressions are important. A welcome email series helps you build relationships with the subscribers by thanking them upon sign up and giving them a clear understanding of what you do and what they can expect from your brand. Apart…
With about 1.9 million active sellers Amazon is the biggest marketplace for sellers worldwide. If you own a D2C brand, the chances are you are either already selling on Amazon or are planning to launch soon. In either case, just…
Email marketing is one of the oldest and most effective strategies to grow your brand. It helps you build relationships with your audience while also driving conversions and amplifying brand awareness. D2C businesses and eCommerce brands can leverage email marketing…
Who would have thought that you could create an iconic lifestyle brand by selling prescription glasses online? Defying all odds, Warby Parker, famously known as “Netflix of Eyewear,” has disrupted the traditional eyewear industry in its 11 years of existence.…
When investors get serious about investing in your startup, they expect something more “concrete” than just a good elevator pitch. A generic business plan with all your company information will be making your pitches even tougher. You need to create…
Working with e-commerce businesses day in and day out, we discovered two significant pain points. Firstly, the nature of these businesses is such that they are spread across various online platforms. These include online marketplaces, self-owned websites, and various digital…
Velocity is on a mission to make business easier for the founders of e-commerce and D2C brands in India. Our revenue-based financing product was the first step in this direction. Based on personal experiences and conversations with fellow founders, we…
Businesses generally focus on generating leads and growing their customer base. But did you know that acquiring new customers is 5 to 25 times costlier than retaining existing ones? Increasing retention can also lead to exponential revenue growth. To quantify,…
Blog