We, humans, are social creatures. Whether good or bad, we love to share our experiences with our social groups. And that’s the foundational reason why referral marketing works. With referral marketing, you turn your existing customers into brand advocates and…
E-Commerce continues to grow in importance globally. To keep your brand in people’s minds, their journey to your product, starting with packaging, has to be memorable. Packaging trends have seen a seismic shift— from plain cardboard boxes to customized, handmade…
Product descriptions play a crucial role for Ecommerce and D2C businesses. Investing time into writing quality product descriptions is a great way to rank in search results, capitalize on long-tail search queries, understand customer search intent and attract them. According…
If you’ve been following our blog, you’d already know how important it is to manage your inventory efficiently. In this blog post, we tell you how those stocks you’ve been hoarding in your warehouse (Yes, overstocking) are affecting you right…
Winning over a new customer is not an easy feat. A lot of planning goes into building strategies around acquiring a new customer. Brands spend millions on marketing to ensure they reach the right target audience. One metric that these…
When it comes to inventory management, many businesses find themselves at a crossroads to keep an optimum level of stocks and prevent issues like stockouts and overstocking. In this blog, we will cover ABC analysis for inventory management – where…
Recent studies show that only 48% of small businesses have met their financing needs. Many might argue it is because of the lack of funding sources, but we believe it is majorly because of the lack of knowledge and understanding…
Getting the right business finance is possibly the most critical event for a startup to ensure rapid growth. While the market relies heavily on angel investors and venture capitalists for funding, business loans are in no way behind. When availing…
If you are a startup founder looking for funds for your seed-stage startup, you would be familiar with angel investors. Angel investing is the type of financing where wealthy individuals invest their own money in high-growth, high-potential startups in their…
A billion-dollar business empire cannot be a reality with just a brilliant idea and a solid core team. Often, these ideas fail to come to fruition if not supplemented with enough capital. While it might look like venture capitalists and…
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