What Is Instagram Affiliate Marketing? A Beginners Guide

business owner using instagram affiliate marketing to boost sales
If you aren’t already aware: Instagram is a big deal. Instagram’s median engagement rate is 1.22%. That’s 13.5x higher than Facebook posts and 27x higher than a Tweet. It allows brands to connect with their customers, like never before. That’s…

Label Shaurya Sanadhya Raises Financing From Velocity

Label shaurya sanadhya raises funding from Velocity
Direct-to-consumer (D2C) online fashion clothing brand Label Shaurya Sanadhya has raised an undisclosed amount from Velocity, India’s largest revenue-based financier.  Founded by Shaurya Sanadhya, a multi-faceted Pune-based fashionista-turned-entrepreneur, the brand offers ethnic wear, western wear, festive wear, accessories, etc for…

A Quick Guide To Designing Instagram Ads (+ With Examples)

How to design Instagram ads
Note: This is part two of our blog series on Instagram Ads. If you haven’t already read our blog post on “Building A Winning Instagram Ads Strategy”, you can find it here. It takes you through the different types of…

Building A Winning Instagram Ads Strategy

Instagram Ads : A complete guide
If you’re a business running a page on Instagram looking for ways to ‘boost’ your sales or engagement on the platform, Instagram Ads are the way to go. Why? According to Hootsuite’s Digital 2021 October Global Statshot report 27% of…

6 Lessons D2C Brands Can Learn From Allbirds

Every month, in our aim to inspire D2C owners across the globe, we celebrate D2C brands who started their humble journey but made it big with their strong ethos, future-focus, and customer-centric approach. This time, we decode the success of…

Top Instagram Influencers for D2C Brands in 2022

Top Indian Instagram Influencers for D2C Brands in 2021
Influencer marketing is one of the most effective forms of marketing for your D2C brand. For every $1 spent on influencer marketing, brands earn up to $5.78 in return. But how do you choose the right influencers for your marketing…