Advertising on Amazon: A Complete Guide For D2C Brands

Complete guide on Advertising on Amazon
With more shoppers heading to Amazon to find & purchase products, it is not surprising to see many D2C brands expanding their budget to advertise on Amazon. But only increasing the budget will not help you get more sales; instead,…

The Clownfish Raises Financing From Velocity

The Clownfish raises financing from Velocity
Direct-to-consumer (D2C) brand The Clownfish has raised an undisclosed amount of financing from Velocity India’s largest revenue-based financier. This is the first round of external financing raised by them. The Clownfish is a luggage lifestyle brand with products ranging from…

16 Unique Instagram Story Ideas For Your D2C Business

Instagram stories ideas for D2C/E-commerce businesses
Social media is ever evolving. Each day you log in, there’s something new happening. And with that, businesses get a whole new avenue to position and market their products. One such platform that has grown by 1400% in just the…

The Ultimate Guide to Instagram Contest for Your D2C Business

Instagram Contest Ideas
If you think Instagram is only for posting pretty pictures and travel videos, think again! With more than 1 billion active monthly users, Instagram has grown tremendously and become a solid platform for businesses to connect with their potential customers.…

Announcing our $20M Series A Fundraise, Led by Valar Ventures

Velocity Funding Announcement
Velocity facilitates fast & flexible revenue-based financing up to INR 3 Crores for India’s D2C and e-commerce businesses. Velocity has processed 250+ investments across 175 companies to become India’s largest revenue-based financing platform. Valar Ventures is a leading fintech investor,…

Amazon SEO in 2021: How to Rank Higher For Amazon Searches

Amazon SEO for higher ranking
Amazon sells more than 1 million products daily, and if you do the simple maths, it’s more than ten products per second. Fascinating, isn’t it? But what is more interesting is the accuracy with which Amazon displays the search results,…

Wallmantra Raises Financing From Velocity

Wallmantra Raises Financing From Velocity
Direct-to-consumer (D2C) brand Wallmantra has raised an undisclosed amount of financing from Velocity, India’s largest revenue-based financier. So far, the startup has raised three rounds from Velocity, cumulatively raising fivefold the amount raised in the initial round. Founded in 2013, Wallmantra…

Top 10 Amazon Metrics D2C Businesses Should Track To Increase Sales

Top 10 Amazon Metrics D2C Businesses Should Track To Increase Sales
Running a successful E-commerce business requires you to have a firm hold on your metrics, especially when you are selling on Amazon. Keeping their customer-centric approach, Amazon uses specific performance metrics to evaluate the best sellers for their buy box…