First impressions are important. A welcome email series helps you build relationships with the subscribers by thanking them upon sign up and giving them a clear understanding of what you do and what they can expect from your brand. Apart…
With about 1.9 million active sellers Amazon is the biggest marketplace for sellers worldwide. If you own a D2C brand, the chances are you are either already selling on Amazon or are planning to launch soon. In either case, just…
Email marketing is one of the oldest and most effective strategies to grow your brand. It helps you build relationships with your audience while also driving conversions and amplifying brand awareness. D2C businesses and eCommerce brands can leverage email marketing…
Who would have thought that you could create an iconic lifestyle brand by selling prescription glasses online? Defying all odds, Warby Parker, famously known as “Netflix of Eyewear,” has disrupted the traditional eyewear industry in its 11 years of existence.…
Almost all startups need extra capital at different stages in their business lifecycle. From paying vendors and doing marketing activities to growing your business and developing your product further, you need capital. And for that, various financing options are available…
Direct-to-consumer (D2C) startup Imagimake has raised an undisclosed round of financing from Velocity, India’s largest revenue-based financier. This is the second round of financing they have raised from Velocity, having previously also raised Rs 4.4 crore in pre-series A funding…
When investors get serious about investing in your startup, they expect something more “concrete” than just a good elevator pitch. A generic business plan with all your company information will be making your pitches even tougher. You need to create…
The bootstrapped giant series is based on Velocity’s deep-rooted belief that small but viable business ideas can scale and be highly profitable without VC Funds or angel investments. Inspired by the mantra that chasing customer satisfaction is always more profitable…
If your business has built a small team, started earning revenues, and things seem to be taking shape, it’s time to push your dreams further and raise capital. The first round of financing raised by a startup is typically called…
Fundraising for startups has always been crucial to meet their working capital needs and grow faster. Traditionally, business owners have been dependent on venture capital firms, angel investors and banks for raising money at the cost of equity shares or…
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