Direct-to-consumer (D2C) brand The Clownfish has raised an undisclosed amount of financing from Velocity India’s largest revenue-based financier. This is the first round of external financing raised by them. The Clownfish is a luggage lifestyle brand with products ranging from…
We are back yet again with our next story in the bootstrapped heroes series, and we are excited to get started! Are you too? Our bootstrapped heroes series is dedicated to entrepreneurs who believe in their idea, are ready to put…
Direct-to-consumer (D2C) brand Wallmantra has raised an undisclosed amount of financing from Velocity, India’s largest revenue-based financier. So far, the startup has raised three rounds from Velocity, cumulatively raising fivefold the amount raised in the initial round. Founded in 2013, Wallmantra…
As more than 85% of customers check at least 10 reviews before making a buying decision – Amazon product reviews are the new digital word of mouth for your business. Good reviews are public proof that people like your product.…
Selling on Amazon may seem very tempting for the simple reason that you don’t have to spend money to drive traffic to your website. Instead, you get an opportunity to attract millions of customers already visiting with high intent of…
First impressions are important. A welcome email series helps you build relationships with the subscribers by thanking them upon sign up and giving them a clear understanding of what you do and what they can expect from your brand. Apart…
Almost all startups need extra capital at different stages in their business lifecycle. From paying vendors and doing marketing activities to growing your business and developing your product further, you need capital. And for that, various financing options are available…
Direct-to-consumer (D2C) startup Imagimake has raised an undisclosed round of financing from Velocity, India’s largest revenue-based financier. This is the second round of financing they have raised from Velocity, having previously also raised Rs 4.4 crore in pre-series A funding…
Working with e-commerce businesses day in and day out, we discovered two significant pain points. Firstly, the nature of these businesses is such that they are spread across various online platforms. These include online marketplaces, self-owned websites and various digital…
Velocity is on a mission to make business easier for the founders of e-commerce and D2C brands in India. Our revenue-based financing product was the first step in this direction. Based on personal experiences and conversations with fellow founders, we…
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